The idea for Thematic came about in 2015, when our founder Alyona Medelyan ran an NLP consultancy. She’s a top expert in the field, with a PhD funded by Google and cited by more than 3000 researchers. Three companies reached out to Alyona for help at the same time. They all had the same problem: they wanted to know what drove their Net Promoter Score. They knew the answers lay in unstructured customer feedback, and that the right NLP algorithm could unlock them.
Alyona collaborated with these companies to create a solution, the forerunner to Thematic. It focused on quick and effortless analysis of survey responses, and tied themes found in qualitative feedback to metrics, explaining what drives them. In 2017, Thematic officially launched. We’re now a leader in feedback analytics, driving success for some of the best companies in the world.
We’re on a mission to deliver the best feedback analytics solution in the market. We tend to brag that Thematic is already the leading solution because we know our text analytics results are the best out of the box, and get better for our customers over time.
We want our customers to feel valued too, so we work closely with them to help get next-level results.
"This team is outstanding. The swift nature of work has enabled us to get to more complex response
They are an intellectually curious bunch, genuinely keen on finding solutions."
Director of Consumer Insights, Art.Com